Scheduled Reports

Eckerson Group scheduled reports examine emerging trends, techniques, and technologies in the data analytics field. Topics are selected and written by senior industry analysts with vendor sponsorship opportunities available. See the schedule of upcoming reports.

Sponsor Benefits:

• Unlimited syndication rights 

• Fact-checked content

• Customized report file with sponsor branding

• Full-page description for vendor product marketing and links

• 45-day sponsor promo period

Market Landscape Reports

Interactive multimedia publication that explores emerging technologies in the data & analytics space. Each report outlines the factors required to succeed with a new data or analytics technology and helps readers create a short list of products to evaluate. (Companion to the CDO TechVent virtual event)

Sponsor Benefits:

• Unlimited syndication of interactive page link.

• Product review written by Eckerson analyst included in the report.

• Submit up to 2 resource URLs to be linked inside the report.

• 1:1 interview with Eckerson analyst included within the report.

• Pre-recorded scripted demo linked in the report.

• Option to syndicate the pdf report file (additional charge)

• Discounted add-on content (webinar, custom blog, etc.)

Custom Reports

Custom reports are content tailored to your audience and can take many forms: white paper, eBook, checklist report, product profile.

Sponsor Benefits:

• Unlimited syndication rights 

• Fact-checked content

• Customized report file with sponsor branding

• Eckerson Group promotions

CDO TechVent

Sponsorship of Eckerson Group’s quarterly CDO TechVent, a half-day virtual event aimed at helping CDOs select and implement key technologies.

Sponsor Benefits:

• Participate in a vendor panel with Eckerson Group analyst - collaboratively define a new technique or industry trend

• Run a 30-min breakout session

• Submit a scripted, pre-recorded product demo

• Eckerson Group provides a comprehensive social media kit

• Custom branding appears on the event website, materials, and promotions

• Option to syndicate the companion Landscape Report (discounted)

Webcasts

Webcasts take two forms:
Sponsor-hosted webcast - You produce the webcast with Eckerson Group speaker.
Eckerson webcast - Eckerson Group produces the webcast with your speaker.

Blogs

Blog series - Minimum of 3 blogs on a mutually agreed upon topic and delivery schedule.
Blog reprints - A prewritten Eckerson Blog for use on your website.

Sponsor Benefits:

• Add blogs to your website and promotions

• Eckerson promotions

• Content review

Tech Opportunity Brief

The Tech Opportunity Brief examines a technology in the data analytics field and assesses the opportunity it presents to enterprise data leaders.

Sponsor Benefits:

• Short-form asset, approx 1,000 words

• Unlimited syndication with no expiration date

Podcasts

Have an executive or customer participate in Eckerson Group’s very popular “Secrets of Data Analytics Leaders” podcast series.

Sponsor Benefits:

• Visibility for yourself or customer

• Over 1,500 listens per podcast

• Embed the podcast on your website

Online Assessments

Rate My Data is an online self-assessment and benchmarking platform enabling sponsors to collect rich, high qualified account-based leads.

Sponsor Benefits:

• Highly engaged, self-qualified, data-driven leads

• Track conversions and generate campaign/channel reports

• Branding with an industry thought leader

• Connect with leads in a consultative sales capacity from first contact